McDonald’s Golden Arches are more recognisable than the Christian Cross
According to a survey, more people recognise the Golden Arches of McDonalds than the Cross of Jesus Christ.
An article published on an internet newspaper called the “SW Londoner” highlighted the following statement: “It’s official: we love food more than we love God.”
The author of the article, writing about a survey carried out in 2014, which showed that a higher percentage of people could recognise the symbol of McDonald’s as opposed to the Christian Crucifix.
“The results [of the survey] demonstrated that 88% of people were able to identify the iconic McDonald’s Golden Arches logo, in sharp contrast to only 54% who were capable of recognising the Christian cross,” writes Léonie Chao-Fong in her article.
In Schlosser’s book “Fast Food Nation: The Dark Side of the All-American Meal,” published in 2001, we find some “fun facts” about McDonald’s.
Just to mention two of them; “The golden arches are now more widely recognised than the Christian cross” or that “Children often recognise the McDonald’s logo before they recognise their own name”.
The situation has worsened since the time of the survey. Some months ago, we wrote about a piece of “artwork”, depicting a sculpture of the crucified McDonald’s clown, in an exposition in Israel. The so-called artist intended to show that we honour Ronald McDonald’s more than God. His style was perhaps not in good taste, but his work did indicate that our values are heading in the wrong direction.
The results of the 2014 survey would seem to show that, for the people of the 21st century, their stomachs have become more important than their spiritual life. The principal difference that distinguishes humans from the animal kingdom, where were follow our reason rather than our instinct, appears to be disappearing in today’s consumer society.